Sally Launches E-commerce
Demandware has become the first and (so far) only ecommerce platform provider to achieve compliance with version 1.1 of the Payment Card Industry Data Security Standard (PCI DSS).
Women's Wear Daily
July 19, 2007
By Andrea Nagel
Sally Beauty Supply has created an e-commerce site to enhance its Web site, sallybeauty.com.
The site will allow shoppers to purchase products from home and it will also integrate Sally Beauty's in-store programs within its 2,200-store professional beauty supply chain in the U.S. with advanced merchandising, promotion and search capabilities. Sally Beauty has partnered with Demandware to roll out the new site, which will go live in advance of the holiday season.
"Creating an online shopping component will offer our customers an additional way to shop < at home and at times when it is most convenient for them," said Mike Spinozzi, president of Sally Beauty Supply, in a statement.
"The e-commerce site will also showcase Sally Beauty's wide assortment of professional hair and beauty supplies along with detailed product information, helping our customer choose the best solution for her specialized needs."
Sally Beauty, a division of Sally Beauty Holdings, is based in Denton, Tex., and also operates stores internationally, as well as a distribution business, BSG.