Why Commerce Cloud?

Email is a top revenue driver to Avenue's website and its stores, and the retailer saw a golden opportunity to personalize their marketing emails to each individual shopper. Using Predictive Email, Avenue included four personalized product recommendations on its emails. The results were immediate, and significant.

“More customers are engaged with us than ever before, and they arrive to our site with a greater intention of shopping.”

Kristen St. Peter, Director of Ecommerce, Avenue Stores