Today’s consumers are digital, demanding and empowered. They expect seamless shopping experiences from every device—smartphones, tablets and PCs. Retail companies must understand, manage and optimize every digital experience across every channel or risk losing revenue, loyalty and brand image. With Dynatrace application performance management for the Salesforce Commerce Cloud, retailers can utilize both Synthetic Monitoring and gap free Real User Monitoring to gain deep insight into every user visit, page load sequence, page action, and 3rd party service, from start to finish.  

By making real-time information about digital performance visible and actionable for everyone across the business and IT, Dynatrace helps customers of all sizes see their applications and digital channels through the lens of their end users. More than 7,500 organizations globally, including 19 of the top 20 North America retailers, use these insights to master complexity, gain operational agility and grow revenue by delivering amazing customer experiences. From small startups to the largest enterprises, Dynatrace provides Digital Performance Management capabilities through the largest synthetic testing platform in the world (formerly known as Gomez and Keynote), deep insight into user experience for every single user across web, mobile web, and native mobile apps, and integration with load testing tools for holiday readiness, marketing campaigns, and new feature functionality releases.


Integration Overview

Dynatrace User Experience Management as a Service (UEMaaS) provides insight into Commerce Cloud application performance by monitoring every end user transaction. A javascript tag is automatically added to each page that captures detailed performance telemetry  and passes that data to a cloud based Dynatrace server for analysis and presentation via web-based dashboards (high level overview dashboards aimed at business owners and operations) and through the Dynatrace client (for deep dive diagnostic investigation and resolution by technical teams). Dynatrace Synthetic Monitoring is an external SaaS offering that requires no configuration or integration with Commerce Cloud. A script recorder is used to record key transactions that are then played back from your selected browser types and chosen geographies at frequencies you elect.

Commerce Cloud clients are able to take advantage of a free 15 day trial of Dynatrace UEMaaS and Dynatrace Synthetic Monitoring to baseline current performance of their applications.

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Integration Features

  • Combination of Real User and Synthetic monitoring
  • Deep insight into 100% of every end user visit
  • Quantify user experience across native apps, hybrid apps, and web
  • Determine impact of 3rd party services
  • Understand page performance for all key pages
  • Optimize poorly performing pages and components
  • Reduce MTTR and increase MTBF
  • Current and historical performance trending and analysis
  • Automated tag injection into each and every page
  • Role relevant dashboards for Technical and Business users


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