Today’s consumers are digital, demanding and empowered. They expect seamless shopping experiences from every device—smartphones, tablets and PCs. Retail companies must understand, manage and optimize every digital experience across every channel or risk losing revenue, loyalty and brand image. With Dynatrace application performance management for Demandware, retailers can utilize both Synthetic Monitoring and gap free Real User Monitoring to gain deep insight into every user visit, page load sequence, page action, and 3rd party service, from start to finish.
By making real-time information about digital performance visible and actionable for everyone across the business and IT, Dynatrace helps customers of all sizes see their applications and digital channels through the lens of their end users. More than 7,500 organizations globally, including 19 of the top 20 North America retailers, use these insights to master complexity, gain operational agility and grow revenue by delivering amazing customer experiences. From small startups to the largest enterprises, Dynatrace provides Digital Performance Management capabilities through the largest synthetic testing platform in the world (formerly known as Gomez and Keynote), deep insight into user experience for every single user across web, mobile web, and native mobile apps, and integration with load testing tools for holiday readiness, marketing campaigns, and new feature functionality releases.