e-Spirit is a leader in enabling companies to unlock the value of digital content and transform the way they communicate with customers and deliver engaging experiences. Savvy companies in all areas of business rely on the FirstSpirit content management system to help them deliver a powerful online presence that leads to a healthy bottom line.

User-friendly and intuitive to use, FirstSpirit helps organizations to connect all their people, systems and applications to the centralized, real-time data, assets and information necessary to publish content with total accuracy and relevancy across all channels and devices. Founded in 1999, e-Spirit operates in 16 locations in the United States and Europe. International clients include L’Oréal, Lancôme, s.Oliver, Airbus, BASF, Bosch, Urban Decay, Olympus, and Sterling Jewelers.

Integration Overview

The seamless integration of the CMS FirstSpirit enables you to manage content for your Salesforce Commerce Cloud storefront and to deliver richer, more engaging and personalized customer experiences that boost sales and drive repeat business.

FirstSpirit CMS, which supports a best-of-breed approach, offers certified out-of-the-box integration with Commerce Cloud coupled with the ability to quickly and easily integrate with virtually any other system or cloud-based service. By integrating these systems, you can address a broad range of target groups more consistently and efficiently at all touchpoints.Content can be created, re-used and published across multiple channels, brands, languages and sites using intuitive, time-saving processes. The flexible integration, editing and output options in FirstSpirit make it easier than ever before for employees in PR, marketing and functional departments to contribute high-quality and topical content to e-commerce websites.

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Integration Features

  • Create 100% native content assets and slot configurations through user-friendly, intuitive WYSIWYG editing interfaces
  • Easily configure personalized content for your defined customer groups, campaign periods
  • Fully integrated multi-perspective live preview to control/optimize content and responsive storefront designs
  • Reuse content, templates, product information and media assets within and across Commerce Cloud sites using drag & drop
  • Full-featured media asset management w/ built-in editing tools
  • Graphical workflows to streamline content development and approval processes
  • Integrate individual 3rd-party services to your editorial backend to easily access external data repositories (e.g. YouTube channels)
  • Consistent search across FirstSpirit, Commerce Cloud and other integrated systems with user friendly designed results overview, filters
  • SiteGenesis Reference Integration w/ a selection of demo use cases:

                  - Homepage carousel slider

                  - Category banner

                  - Content pages w/ product information


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