minubo is a Commerce Intelligence Suite that enables ambitious brands and retailers to sustainably increase omni-channel efficiency and growth. Integrating all relevant data sources into one comprehensive omni-channel data base, minubo provides a holistic business view with 360° customer profiles and ready-to-use reporting across channels. To enable the whole team to make the right decisions in their day-to-day work, it comes with an easy-to-use analytics frontend and proactively delivers data-driven insights and action recommendations related to business risks and opportunities. On top of that, minubo’s professional services team ensures a smooth implementation of the required data-driven processes throughout the entire organization. With all of that given, people in key commerce roles like performance marketing, customer lifecycle marketing, merchandising and operations boost productivity and create a unified brand experience for the consumer. To further scale those effects, organizations can also leverage minubo’s ability to directly feed enriched omni-channel data into operative systems in order to trigger immediate action – automated as necessary.
Founded in Hamburg in 2013, and having relocated their headquarters to Boston, Massachusetts, in spring 2015, minubo is backed by experienced industry investors like digital commerce pioneer Stephan Schambach.