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    Brooks Running connects with runners across any digital device or channel

    Brooks launched a new site with Demandware Commerce that enabled the brand to elevate the digital experience for runners everywhere. Thanks to Demandware's reliable cloud-based platform, Brooks doesn't have to worry about IT; they can focus 100% on what they do best, which has allowed the brand to grow its ecommerce team and online sales. Following the launch of its mobile optimized experience in January 2014, Brooks has achieved a double-digit improvement in conversion of mobile shoppers compared to the same timeframe in 2013.

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    L2 Intelligence Report: Content & Commerce

    Today’s leading brands are weaving digital content and commerce together more relevant consumer shopping experience and provide a seamless path to purchase. What are the keys to their success? Read our sponsored L2 Intelligence Report on Content & Commerce and learn how commerce-led brand experiences put retailers ahead of the competition with consumers. Findings also include global maturity of content and commerce integration and a playbook for creating effortless content and commerce experiences with guided selling tools, video, blogs, and user-generated content.

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    Securing Modern Commerce in the Cloud

    As a retailer, complying with industry and regulatory standards is an imperative that can’t be ignored. However, relying on in-house staff to provide adequate levels of security, as well as achieving and maintaining compliance, is expensive and challenging. Demandware Commerce provides the level of compliance, security and business continuity retailers need without adding extra cost, infrastructure or diverting IT time and talent from strategic initiatives.

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    Merchandising Tips for Holiday Season Readiness

    Sue Chapman, Merchandising Practice Director at Demandware, shares best practices on how to optimize merchandising strategies to meet and exceed the demands of holiday shoppers. Leading retailer examples included.

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    7 Tips to Prepare for Global Expansion

    Preparing for global expansion and not sure where to start? Read Demandware’s tips on global expansion to help guide your planning and strategy development process, from which country to target, how to define your entry model, and best practices in localization. This article also highlights approaches to reduce time to market, organizational design considerations, and gotchas to avoid.