Ross Guthrie

About Ross Guthrie

Ross Guthrie leads Program Strategy for Einstein and SEO at Salesforce Commerce Cloud, formerly Demandware. He is a thought leader on data-driven commerce, having driven the strategic vision for Commerce Cloud Einstein and pioneered the program to support it. He’s been with Commerce Cloud since 2013, and continues to research and develop creative applications on the frontier of digital intelligence.

Machine Learning 101

Machine Learning 101

If you’re like us, a quick Google search for ‘artificial intelligence’ or ‘machine learning 101’ does little to help your understanding of what exactly Artificial Intelligence and machine learning are, and can do for your business. In fact, you’re more often met with...