One of the great things about our annual XChange conference is the chance for our community of retail trailblazers to come together not just to hob-nob, but to leverage each other’s expertise to solve problems. This year, we’re adding more of these opportunities with Circles of Success, intimate roundtable discussions designed, facilitated and led by you, our retail trailblazers.
On Wednesday and Thursday, May 17 and 18, retailers can attend one of five “Super Sessions” covering topics that our customers have told us are top of mind. Each of these sessions will feature six breakout sub-topics. Pre-registration is not required. The Super Sessions are:
Insights, Analytics, and Intelligence
Data-driven professionals will exchange ideas for leveraging analytics and intelligence to drive revenue and personalize the customer experience. Sub-topics include configuring product recommendation rules, and using Google Analytics. Retailer leads include: Costa Sunglasses.
This Super Session is for retailers who are focused on transforming the unified commerce experience, and overcoming the operational challenges of today’s rapidly changing retail environment. Sub-topics include overcoming inventory challenges, buy online/pickup in store best practices, and reducing returns with product finders. Retailer leads include: Haggar and Dooney & Bourke.
UX and Site Redesign
Focuses on UX best practices, testing strategies, mobile enhancements and checkout optimizations. Share your success stories and gain actionable insights to take back to your team. Sub-topics include A/B testing ideas, optimizing your checkout funnel, and managing your environment. Retailer leads include: Ethan Allen, Burton, and Serena and Lily.
The Commerce Cloud Roadmap
Learn more about upcoming features to the Commerce Cloud Roadmap and share your feedback for future enhancements. Sub-topics include drill-downs into Digital, Endless Aisle, Order Management, and Salesforce Einstein. As this is a roadmap session, Commerce Cloud will lead the discussion.
Finding New Customers
Join your fellow industry professionals to share strategies and get inspired by ideas for targeting new customers through globalization, social, SEO, and new marketing channels. Sub-topics include quantifying the cost of customer acquisition, global expansion, and tools for dealing with negative feedback and social media. Retailer leads include Newell Brands, NYX Cosmetics, and Harman International.
We hope that you’ll join us for our inaugural Circles of Success. We don’t have all answers, but together with our community of customers, we are inspired to expand our thinking about what is possible, creating one retail ecosystem, one Ohana, to educate our retail trailblazers and celebrate one other’s success.
Check out the full Circles of Success lineup.