Why Commerce Cloud?

In an A/B test against their existing predictive recommendation engine, Icebreaker found that its shoppers clicked on Commerce Cloud Einstein’s Product Recommendations 40% more often, leading to 28% more revenue from recommended products and an 11% overall increase in average order value.  By adopting Commerce Cloud Einstein, Icebreaker also eliminated integration and implementation costs, boosted cross-selling and upselling opportunities, and personalized the customer experience even further. 

“If you’re not using this, you’re missing out on quite an opportunity.”

Brian Hoven, Global Head of eCommerce, Icebreaker
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